Last night at Sephora’s launch of Alexa Chung’s makeup line for Eyeko (officially in stores today), practically everyone was able to walk away having achieved her signature cat eye in a matter of minutes with the help of her new Eyeko Eye Do liquid eyeliner. For my part, though, it wasn’t the first time I’d tried to replicate the bold but classic look—I’ve been crazy about Alexa’s minimalist makeup look for ages.
And my obsession doesn’t stop at Alexa’s beauty signatures. My fellow editors and I were all dying to know just how long it takes to get those perfectly tousled waves and that flawless skin (hint: her skin routine’s only two steps long!), and to learn who inspires the stylish It girl when it comes to beauty. Click through above for Alexa Chung’s makeup philosophy and must-have products.