David Beckham may be in the midst of a nude Super Bowl campaign frenzy for H&M, but he’s still found time to suit up for Belstaff’s new advertisements. As the face of British brand’s 2014 global campaign, Becks dons head-to-toe leather in both print ads and a steamy minute-long video. Despite how much we do truly enjoy David in his skivvies, leather-clad Becks is a pretty wonderful option, too.
The video, artfully shot in black and white, depicts David leading a pack of fashionably clad motorcyclists complete with windswept hair, plentiful tattoos and that signature, brooding scowl. As you’ll soon see, it’s successfully captured the allure of the bad boy—and who better to represent that theme than David Beckham?