It feels as though there’s a new celebrity scent released on a near-daily basis. But for an entire TV series—not to mention one of the most-watched ones on network television—to launch a perfume is a new concept.
America’s Next Top Model has partnered with HATCHBEAUTY and its creative director Ben Bennett to roll out a line of fragrances that reflect the spirit of the show itself. The first, a floral blend called Dream Come True, combines notes of lily, vanilla and red currant and just landed at Target stores nationwide this week. And the face of the fragrance, fittingly, is none other than America’s Next Top Model All-Stars winner Lisa D’Amato. I had a chance to chat with the L.A. native and get her personal perspective on the scent—and learn some of her own beauty secrets.
Lisa, you actually learned you’d be the face of the new ANTM fragrance on the season finale, right after your big win. What was your immediate reaction to the news?
I was incredibly overjoyed. I’d won the fragrance challenge that season, and have always believe that one day I would have a fragrance of my own. And the name of this one, Dream Come True, couldn’t be more perfect—it’s all about letting girls know what’s truly possible if you just believe in yourself 100 percent.
Describe the scent in your own words. How does it make you feel?
It’s funny how a scent can take you back in time to an amazing memory. Dream Come True is soft, it’s feminine, it’s happy and it couldn’t be better suited for what it stands for. Wearing the perfume makes me feel proud of who I am. I’ve been through some really rough times in my life, and sometimes it was hard to see the light at the end of the tunnel. But in the end, I pulled through and those struggles only made me stronger. Now, when I spray on my Dream Come True, it helps me start each day on an optimistic note. I think it’s going to play a huge part in making unforgettable memories in 2012.
What do you personally look for when shopping for new fragrances? What are some of your own all-time favorites?
My personality and image are both incredibly bold, energetic and strong—but when it comes to perfume, I tend to go for more soft, flowery, vanilla-accented ones. Lolita Lempicka is one that’s always appealed to me and that I’ve worn for years.
Most models work in the industry for years before finally landing a fragrance campaign, and you got one in no time. How does that make you feel?
Well, I wouldn’t exactly say this happened quickly, since I’ve been modeling since I was 12 in L.A., New York and Europe. I have actually been in this business my whole life. But signing on for ANTM All-Stars and having a national fragrance attached to the grand prize was definitely an added bonus. I used to daydream about having my own fragrance so for me, it’s a total validation. My resumé has definitely gotten a fancier font now that I have my face attached to a fragrance, especially one that means so much to me.
Besides Dream Come True, what are some of your other day-to-day beauty essentials?
Every day, I drink fresh juice made from fruits and veggies, plus lots of water. If you take care of your body from the inside, that translates to the outside—and a smile always goes the extra mile. I also don’t leave the house without some lip balm and a little cheek shimmer. But if you want to have one of those "knockout days," wear the green ShadowBlast from CoverGirl. It’s a no-brainer in terms of wowing the world.
What’s next for you?
I’ve always been the girl that takes the world by the balls—but these days, I have a firmer grip on it! There’s an entertainment and music-related project I’d been working on before All-Stars started, and I’ve got my own free iPhone app, called Earth to Lisa. I feel so blessed to have so many talented, hard-working people behind me—it makes me feel like the sky’s the limit.
Dream Come True is now available at Target in both eau de toilette ($16.99) and rollerball ($10.99) varieties.
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