Really fashionable people are subtle about their style. Instead of It bags, they carry discreet Hermès billfolds. Rather then buy the season’s trendiest shoe, they opt to re-sole a treasured pair of Chloé boots. And now, in lieu of an average bicycle, they can wheel around town on a bona fide Frida Giannini design.
In a collaboration with Bianchi, Gucci has created a luxury cycle that upholds the company’s high standard of quality. It is available in two varieties (white hydro-formed steel single-speed or black carbon monocoque with disc brakes), both painted with the brand’s iconic green and red stripes. To accompany her sporty creation, Frida is also rolling out a full line of accessories, which include gloves, a helmet and water bottle.
"Ever since Gucci’s founding, traveling in style has been at the heart of the House’s designs," the designer says. "The Bianchi by Gucci bicycles perfectly carry forward our codes of luxury while creating a new cosmopolitan aesthetic for those looking to turn heads while on the go."
Each model is super-sleek and elegantly simple and—come Fashion Week season—will make for great street style photographer bait. The rest of the time, you can just ride it to the grocery store. With your Hermès billfold and treasured pair of Chloé boots, of course.
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