Versace isn’t the only thing H&M has going for it these days. The Swedish retailer just shot fashion icon Jerry Hall and her gorgeous daughter Georgia May for their upcoming holiday campaign.
According to the Telegraph, this is only one of many images centered around the theme of "togetherness." Other unreleased pictures feature "a range of well-known personalities and their loved ones" including Karen Elson and Lykke Li with their sisters. All the ads have been shot by Inez van Lamsweerde and Vinoodh Matadin, New York based photographers well known for their work with Lady Gaga.
This shot of Jerry and Georgia May hits billboards, magazine and TV on November 17. What do you think of H&M’s choice of models?
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