Six months ago, retailer Joe Fresh— renowned for slightly preppy basics at majorly affordable prices—had hundreds of stores in Canada and zero in the US. Since then, the company has peppered the New York area with five stores. And yes, we’re pretty happy about it.
Their stuff is good—$19 colored denim and $29 striped dresses good—but we know our friends who don’t live a subway ride from Manhattan would appreciate it, too. Especially after seeing these snaps from Joe Fresh’s fall fashion show earlier this week, we’re hoping the company will keep expanding—preferrably in time for the pieces to hit stores.
We love the Crayola box feel of all the head-to-toe color outfits: it’s bold, but somehow totally orderly and polished, too. Click through below to see for yourself and pick out your favorite shade, since maybe (hopefully) there will be a Joe Fresh store near you soon:
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