Today, bloggers are just as respected for their fashion sense and industry knowledge as editors and stylists who’ve been in the biz for years. But since not all bloggers are created equal, our pals at Who What Wear have teamed up with Look TV and the production team behind Project Runway to discover fashion’s top digital voice.
Think you’ve got what it takes? Here’s how it works: until October 31 (that’s this Wednesday), simply apply at Whowhatwear.com. In addition to providing a headshot, you’ll also need to create a YouTube video (which should be no longer than three minutes). Eight lucky bloggers will be selected to travel to Los Angeles in December, where they’ll face off in a series of on-air style challenges. At the end of filming, one will win a $50,000 advertising contract with Who What Wear, plus loads of other prizes.
Click here to get started—and good luck!
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