In Aurélie Bidermann‘s fall campaign video, a pretty girl drives a classic red car along a windy country road. That’s all that happens. But the simple snapshot—inspired by Steve McQueen’s Le Mans—is a fitting vehicle (har, har) for us to check out the new collection.
We just want to see the jewelry up close, after all, without the distraction of models jumping or moving or running around. And we love studying the way the driver mixes Bidermann’s distinct but varied pieces: Western cuffs, delicate gold-dipped lace rings, kistchy friendship bracelets.
She pairs them all with a grey sweatshirt and white jeans, which is probably what we’d do, too—since unfortunately, that ridiculously cool car isn’t in our arsenal of accessories.
Watch the video below, then shop some of her currently available pieces, which range from over $1,000 to under $100:
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